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Location & Hall Plan

hub27: Berlin's most exciting multi-purpose venue

Extraordinary rooms for impressive events, this is Berlin! With the hub27, Messe Berlin has built an impressive multifunctional hall that resembles an interior design miracle. The 15.000 square meters hall is unmistakable, with variable event areas, the most modern technology, spacious rooms, a generous roof terrace and direct connection transitions to the adjoining exhibition halls 1 and 25.

Experience the Smart Country Convention in Berlin’s most exciting location directly under Funkturm. We offer an extensive conference program, a curated expo, practice-oriented trainings and workshops and plenty of space for matchmaking and networking. Look forward to three inspiring days in Berlin!

How about a virtual expo tour?

We invite you to explore our event location in an impressive 360° virtual tour. With this interactive tour, you can familiarize yourself with the exhibition halls, get to know the different event areas and get in the mood for your #SCCON24 in advance. Whether you are an exhibitor or a visitor, our virtual tour will give you an exciting insight into the variety and opportunities available to you at the Smart Country Convention.

Start the virtual tour now!

The opening hours: Your contact point for information and interaction

The Smart Country Convention is dedicated to the complex and trendsetting topics of the future, which are increasingly changing the processes and structures of federal, state and local authorities. This is where digitization, technology, infrastructure and data protection have a permanent place. This is where experts and newcomers determine the digital agenda. This is where top exhibitors present the latest market trends. This is where visitors make valuable first-hand contacts.

Smart Country Convention 2024
October 15 – 17, 2024

Opening hours
doors open for visitors: 9.00 am
doors open for exhibitors: 08.00 am

October 15: 9.30 am – 10.00 pm
October 16: 9.30 am – 09.00 pm
October 17: 9.30 am – 06.00 pm

hub27 Berlin, Berlin Exhibition Grounds
Jafféstraße 2, Gate 25, 14055 Berlin

The hub27 is located in the southern part of Berlin Exhibition Grounds on Jafféstraße, directly next to CityCube Berlin.

Parkig spaces
A limited number of parking spaces are available at Berlin Exhibition Grounds.

Tickets for #SCCON24 are available in the ticket shop.

Digital Association Bitkom and Messe Berlin

When will SCCON be held in the next years?
30.09. – 02.10.2025
13.10. – 15.10.2026

Hall Overview - Review 2023

From mid-September, you can explore our interactive hall overview to get a quick and easy overview and look out specifically for our exhibitors.

Hall overview

The updated hall plan for #SCCON24 will be published from mid-September.

The curated expo: digitization to touch


You have any questions? We will be happy to assist you!
T +49 30 3038 2300

hub27 | Berlin Exhibition Grounds

Jafféstrasse 2, Gate 25
14055 Berlin

This is how you come to us!

How to get here? Here you will find practical information to help you get to the fair quickly and easily, wether you're travelling by rail, air or car. Our tip: With the DB event ticket you can travel to us easily, comfortably and sustainably. From now on it will be possible to book the discounted rate at this site. Benefit from our attractive cooperation offers!

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