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Preparations for Smart Country Convention 2025 are in full swing!
Plan your success at Smart Country Convention in advance and benefit from individual support and comprehensive services when planning your stand. With a trade fair presentation perfectly tailored to your needs, you can present your innovations according to your ideas.
Duration of the event
September 30 – October 02, 2025
Opening hours
doors open for visitors: 9.00 am
doors open for exhibitors: 08.00 am
Program
September 30: 9.30 am – 10.00 pm
October 01: 9.30 am – 09.00 pm
October 02: 9.30 am – 06.00 pm
Location
hub27 & Hall 25, Berlin Exhibition Grounds
Setting up times
Stand construction: September 27, from 07.00 am
End of stand construction: September 29, until 10.00 pm
From 03.00 pm onwards decorative stand construction only!
Dismantling times
Stand dismantling: October 02, from 06.00 pm
End of stand dismantling: October 05, until 10.00 pm
Free cancellation
You have the possibility to cancel your booking free of charge until April 30, 2025.
When will SCCON be held in the next years?
30 September – 02 October 2025
13 – 15 October 2026
Registration deadline
The official closing date for registration is June 30, 2025
Our services for your planning
Keep an eye on all important deadlines
Dates & deadlines
Plan your participation with a clear overview of all important dates!
On this page you will find the dates and deadlines as well as the respective links and contact persons you need for a successful participation in Smart Country Convention. Be well prepared and don't miss any important dates!
Exhibitor shop
Order platform for all stand services
The exhibitor shop is your platform for ordering all products and services required for the successful organization of your trade show presentation. This includes a variety of services around your stand such as electric power and water installation, stand construction, internet, security, cleaning and many more.
Orders can only be placed once you have been registered and approved as an exhibitor for #SCCON25 and therefore have a confirmed hall and stand number.
Stand construction & regulations
Important information for your stand planning
Have you decided to build your own individual stand? As soon as you have confirmed the placement proposal, you can start planning with your stand constructor.
We have compiled important information and guidelines for you.
Transportation and logistics
Access to the exhibition grounds
During set-up and dismantling
Access to the exhibition grounds during the set-up and dismantling period (delivery or collection) is only possible with registration and booking of a chargeable loading zone in the VisiFair booking portal and with a personalized, free set-up and dismantling pass.
During the event
As an exhibitor, you can purchase a parking permit in the Exhibitor Shop to park directly in front of the hall during the trade fair. In addition to the parking permit, you will also need a valid ticket to enter the exhibition grounds.
Forwarding services
Exhibitors or their suppliers and stand constructors who wish to use Messe Berlin's forwarding services (e.g. loading and unloading by forklift truck, shipment or storage) can order these directly via the Online Order Service of our partner DB Schenker.
Book a meeting space
Find new talents at the Career Day on October 2!
Are you looking for talented employees? We bring young professionals and high potentials together with employers who are actively shaping the digitalization of cities and public authorities.
Use your participation at the Smart Country Convention for your recruiting!
Your company profil
GET TO SCCON ONLINE PLATFORM
Edit your entry in the exhibitor overview
Use the services of the media package to increase the attention of your trade fair presentation.
The exhibitor entry in the exhibitor overview on the SCCON website as well as on the SCCON online platform and later in the SCCON app is identical and only needs to be maintained in one place. You are completely flexible in filling in your profile and can make changes at any time.
Exhibitor events
Drawing more attention to your stand
Are you planning a presentation, a best practice event or a get-together? Register your event with us and we will include it in the programme. Up to 10 events can be published per exhibitor.
Please note that events are subject to registration. Registration begins on August 18 and ends on September 12.
Marketing services
Advertising and sponsoring opportunities
Discover the wide range of advertising and sponsorship opportunities in our advertising portfolio. You can easily book these directly in the Advertising Shop. However, the popular packages are booked up quickly - secure your favourite option now!
Communication services
Free advertising material
Round off your #SCCON25 trade fair appearance: All inclusive! Make use of our communication services and increase your visibility, via mailshots, customer invitations and stand activities. Incorporate our logo or the key visual of the Smart Country Convention in your communications campaign and create eye-catching advertising banners.
Our communications package offers a selection of basic information and text modules as well as logos and banners to assist with your communications.
Your Expo Highlights
Exhibitor information on innovations and trends is always of great interest to visitors and the trade media even before the Smart Country Convention. For this reason, as in previous years, we are publishing "Expo Highlights" in our news blog on the Smart Country Convention website.
You are welcome to send us more information about the innovations and topics you will be presenting at #SCCON25.
Your topic live in the podcast studio
As a partner, you have the opportunity to present your topic in our transparent podcast studio in the podcast area: Engage our visitors live as they follow your exciting conversations and discussions through Bluetooth headphones.
Download Factsheet (PDF, 283.9 kB)
Secure your podcast slot now and become part of this innovative experience!
Catering at your exhibition stand
Coffee, water, snacks at the stand?
Capital Catering GmbH, based on the exhibition grounds, will take care of the catering for your stand party, meeting or reception.
Please place your order well in advance: Your order should be received no later than four weeks before the event so that everything can be planned in time and your wishes fulfilled.
Contact
SCCON TEAM
You have any questions? We will be happy to assist you!
T +49 30 3038 2300